July Marketing Trends

  • Posted by VIZ Graphics
  • On July 31, 2020

In the dog days of summer, we’re focusing our attention on outdoor living spaces.

Outdoor living spaces need to be marketed in today’s building market. In multi-family and rental units, this single space may be the deciding factor whether someone buys or rents. Here’s some great tips we’ve learned over the years of showcasing outdoor living spaces.

Create a sense of ownership

When showing a new outdoor patio, balcony or rooftop deck, it’s important to create a sense of ownership.

A big empty space only shows that…a big empty space. Adding elements like fireplaces, pools and fountains along with furniture gets buyers to really imagine themselves living in the space, and not just looking at it.


Show the entire space with a 360 Tour

3d renderings go a long way to show a space. But 360 Tours can show areas of an outdoor living space that you miss with a static 3d rendering. Watch this video as an example of what a benefit 360 Tours can be for an outdoor space.

Mention healthy benefits of outdoor spaces

One way an outdoor living space can improve your home is by lowering your stress levels. Don’t skimp on the health benefits and other advantages to having of outdoor living space offer. Here’s some other reasons why having a outdoor living space are beneficial to your health.

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